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 23 comments »Blogging and SEO 101 - Getting Started
Not everybody in the blogging community believes that SEO is a viable component of blogging. If you are of this belief, you can stop reading this post now and move it right along. But if you want to be at the top of the search engines and you are just starting now, without SEO, you are going to have a really hard time in most markets. Look at the engines in your local market. There are Realtors, directory sites and lead aggregators at and pounding their way to the top of the engines. How are you going to pass them and arrive anywhere near page one? Do you think a new site can do that without being fully optimized? SEO is short for Search Engine Optimization. No, you do not need a secret decoder ring, it is not about writing in code. SEO is simply the act of optimizing your site for maximum performance. It’s not a mystery and it doesn’t happen all at the same time, it’s not a race to the finish. It is an ongoing process and once you have learned the basics it’s fairly easy to apply.
Once your blog is designed, you have purchased a keyword rich domain, added the right title tags and keywords to your site it is time to begin to add content. Writing blog posts doesn’t have to be a brain squeeze, although your first month blogging is actually a pretty important time for your blog. You are laying the informational base for your blog and establishing yourself in Google’s eye’s. The first month you should be writing keyword rich, sticky, neighborhood posts, describing the neighborhoods (your farm) in your area. Tie them into real estate by describing the area, types of homes available, lifestyle etc… You do know about your neighborhoods - right? Write what you know, do some research, find some interesting facts, link to businesses, convention centers, restaurants, city agencies and programs and other neighborhood sites. Give out some link love. Write a series of posts on the history of your community, or highlight the finer points of it, go ahead and brag about it. Write individual posts for each of the neighborhoods in your community. Link them all together. It’s not as overwhelming as it sounds. Just sit down and write one post. Then write another and link them together. It’s not a race, do it in your time. Did you also purchase 1 Park Place lead generation system with your blog? If you did, learn how to set up the RSS IDX feeds and link those into your neighborhood posts as well, make it easy for the consumer to search for homes in your lead generation system, by community and by neighborhood. You are building a powerhouse here. Read also: The title of your post is very important. You will want to include keywords that consumers use to search on the engines, which are also included in your post. Your title instructs the search engines where to place your post. For instance: If you are writing about the neighborhood of Celebration in Orlando Florida, Your title might read: Celebration Neighborhood Resource Guide - Orlando Florida
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12 comments »Comment Smart: 5 simple rules to commenting for backlinks to increase PageRank and SERPNOTE: TO THE FEW PEOPLE THAT USED THIS POST AS AN EXCUSE TO SPAM DOFOLLOW BLOGS, SHAME ON YOU! MY ADVICE IS TO COMMENT WHERE YOU WOULD COMMENT NATURALLY- JUST LOOK FOR NEW PLACES AND COMMENT STATEGICALLY SO YOU DO NOT WASTE YOUR TIME. THE DOFOLLOW BLOG MOVEMENT IS IMPORTANT AND YOU SHOULD NOT ABUSE IT. For those of you that know me- you must know by now there are two things I hate. 1. Blogrolls Read also: Real Estate Blogs and Reciprocal Linking Penalties: Does Google hate your Link Love? 2. Commenting for backlinks (That being said, since many of you do this, here are some tips) Read also: Why commenting for traffic and backlinks to your real estate blog is a waste of time
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7 comments »Exclusive Pre-Launch Offer: RSS Pieces Introduces Semi-Custom Template Real Estate Blogs
Want an affordable way to start blogging now? Custom blog design can take weeks to get just right, so RSS Pieces came up with an automated system for building semi-custom template blogs. These high impact real estate blog templates come in a variety of colors can be live in as little as 1 hour form the time we receive your full order and assets and offer you the greatest level of flexibility. You upload all your own images, including headers and logos, add your lead generators and customize all the text (even in static areas) through the back end of the RSS Pieces proprietary Diachronics blogging platform. It's easy, fast and affordable. This product does not officially launch until mid July, but we are offering a pre release offering with 4 selected templates now. After the official launch you will be able to choose from tons of templates, each in a variety of colors with new templates added to our library weekly and set your blog up yourself online in less than 1 hour. These templates make it easy to switch between them, so when you are tired of your blog, you can change it yourself! Flip layouts, colors, call to action buttons, etc in minutes.
Pricing: $999 setup, $69/mo Timeframe to live for pre-launch product: 1-3 hours (Once all assets received, name servers are set and if no manual changes are required to the template itself) Template Features:
Platform features:
Jamey, Prezzi, Miami Rentals and Sales Blog  Posted in Real Estate Blogs |
13 comments »Write a post supporting your fellow real estate blogger, Vlad Zablotskyy, in his battle with ePerks and I will give you a blogOK, I've had it. The more I learn about this whole sordid tale, the less I like it. So, here: let's show ePerks what the blogosphere can really do. If you care about your fellow real estate blogger, Vlad Zablotskyy or if you just want a blog, write a post in support of Vlad Zablotskyy. The post must be supportive of Vlad and use both his name and the ePerks name in the title. Please refrain from slandering ePerks, just publish the information as it is understood. Feel free to reference this post or any other post listed in this article. It seems that with every new post, we learn more about the inner workings of ePerks. Many former customers and employees have come forward to provide additional information which will help Vlad and provide real estate professionals with iinformation they may need to make an informed decision when deciding whether or not to do business with ePerks. Why will I do this? Because the more positive info we push up the engines about Vlad, the less likely the negative info that is out there can harm him. These posts will also This offer is good for the next 5 days (June 13 - Jun 18, 2008) - no strings - you buy the domain - we will give you a semi-custom Template blog and hosting (hosting free for 1 year) To see the templates available for this offer go to this post and scroll to the bottom. Get the story: ePerks Sues Real Estate Blogger, Blogosphere Unites to Destroy the ePerks Brand Read also: Eperks: How to kill a startup Read also: ePerks & iHype - Legal Kneejerk - Sues Blogger Once you have written your post, click on the link below to order your free blog:
See who supports Vlad and gets a free blog:Ruthann Macklin: Im Mad As Hell-You Will Be Too When You Read About Vlad Zablotskyy and ePerks Susan Goulding: ePerks & Freedom of Speech? Sean Giorgianni: Zablotskyy the Scrivener Aaron Mallo: Suport Vlad Zablotskyy in his defense against ePerks.com frivolous suit Hunter Jackson: E Perks Sues Blogger Vlad Zablotskyy Mitch Argon: ePerks Sues Real Estate Blogger Dennis Blackmore: Why Real estate Agents are Bailing out of ePerks Barry Cunningham: Real Estate Radio Aaron hoffman: Nominee for PR Blunder Felipe Cook: ePerks and Freedom of Speech Don Reedy: Stop ePerks and get sued Debra Davis: Atlanta Homes and Condos Colleeen Kulikowski: How ePerks, Wake Up Gregg and Denise Tomlinson: Eperks using questionable tactics Benjamin Ficker: Spreading the word about e-jerks Ginger Sala: ePerks vs Blogger: Is free speech at stake? Scott Schang: Vlad Zablotskyy - A Martyr for Reputation Management
Posted in Real Estate Blogs |
13 comments »ePerks Sues Real Estate Blogger, Blogosphere Unites to Destroy the ePerks Brand
The funniest thing about this is that ePerks is suspected of having set out to damage Vlad's reputation, but in the end it is theirs that is getting destroyed. They are one, we are many and we are indignant that a large corporation thinks it can wield it's weight to censor or personally destroyany of us. The more posts out there about this situation, the more negative information filters up the engines and the more information we are able to learn from people that also had dealings with them. So, while this singular post may not help with the legal matter- the collective of all these posts just may quicken the fall from Google, investor, consumer, etc grace for ePerks and finally land them in what Hoovers so kindly terms, "the Business Boneyard." Please note: this post is not meant to be slanderous, I am reposting information gathered from other sources about this case and adding my own commentary. Becasue of so many posts about this case, many former employees of Reply.com and ePerks have come forward to speak about how they were treated by Ben B (ePerks CEO) confirming he has a long history of online and legal bullying. Many former customers and real estate professionals that had contact with ePerks have also stepped up and posted nasty emails they received from ePerks employees. (Dennis Pease is called an idiot by an ePerks employee in an email). Read also: Reputation Management: Using the best tools to build and monitor your online identity Snapshot of the ePerks vs Real Estate Blogger TaleThe following is the torrid tale of eParks and how they solicited editorial advertising from real estate bloggers and when they didn't like the result of one blogger's pieces they attacked him personally and are now suing him. It's disgraceful. For those of you not yet in the know, ePerks, a service that allows Realtors to offer incentives back to consumers, has recently taken legal action against a fellow real estate blogger, Vlad Zablotskyy. These are the facts, as reported by Andy Beard and Greg Swann1. ePerks solicited editorial advertising (blog posts recommending their service) on real estate blogs 2. Vlad wrote such a post and was complimentary 3. Commenters on the post came in and talked about how bad the ePerks service was and how they felt they were swindled 4. Vlad writes a response piece to acknowledge reader comments: Is ePerks a gem or a Scam?
Posted in Real Estate Blogs |
Karma's a Bitch, especially when you get the blogosphere involved. So, here is a beautiful little story about a company, ePerks, that didn't quite like what one blogger did (Vlad Zablotskyy), so they are suspected of having attacked him personally all over the Internet (some NASTY stuff detailed below) and then sued him when he started talking about it and saying he suspected as much (IP addresses from ePerks and employee names have been linked to certian attacks as detailed below). Well, this is a blogger we are talking about and he would not take it laying down. So, he wrote all about it on his blog and next thing you know you have: